Don’t waste your time and money!

DO IT YOURSELF!

Maureen (ME) will help you!

A re-brand only is useful if it is used to clarify a message or more specifically describe your deep down dive into your specific expertise.

People get branding confused with pretty and eye catching. That’s not the reason for it. Branding is intended to shortcut the main idea of what you promote, of what you deliver and how you do that.

Branding is like painting a picture.
Branding needs to be eye-catching, yes. Scannable, yes.

NO NICHE HUNTING, LET THE EYEBALLS FIND YOU

If the branding message is not short, direct to the point or focused on the end-result, you have wasted your time and money. And, you will NOT be remembered.

Think of all those acronyms or weird logos some agencies create for a HUGE price tag causing viewers to have NO IDEA what the company does, just adding to confusion. And, viewers bale out! Never again to return…

This is exactly why I tell my students to NEVER hire a graphics or branding company to brand YOU.

Do it yourself. You know yourself better than anyone else and if you have built your business as a SOLO CREATOR, you know what direction you’re going, when to take a new deep dive, all the things that move you forward.

How to pivot or shift without RE-BRANDING is explained in detail in my QUICK-START SOLO CREATOR IN A WEEKEND COURSE.

This specific topic is part of what I call BOOTS ON THE GROUND. I offer a mini "how-to" course for BOOTS ON THE GROUND.

A complete "how to" for BOOTS ON THE GROUND is in my QUICK-START SOLO CREATOR IN A WEEKEND COURSE.

So, whatever your brand is, it needs to be flexible, tweakable and work. It WILL evolve as your business scales and grows.

The game is to ALWAYS ATTRACT MORE EYEBALLS on what you do,
NOT TO FIND A SPECIFIC NICHE that you fit into.

You fit the image of whatever is FOCUS. That’s a given. Your branding reflects this.

So, just put yourself out in front of more and more eyeballs.

Attract more and more people who are looking for something just like what you deliver.

And, that’s ALL there is to branding. 

NO NICHE HUNTING - LET THE EYEBALLS FIND YOU